Federico Viganò

Federico Viganò General Manager of Pininfarina, China. Joining one of the world’s oldest and most respected design companies in the world, Federico has bought his capabilities to the company’s long history as a symbol of Italian style. Founded in 1930 by Battista “Pinin” Farina, the company has always had a passion for new technologies. In the words of the present CEO, Paolo Pininfarina, their values reflect their commitment to design, as an instrument to humanise innovation. Pininfarina has partnered with the most prestigious automobile manufacturers globally to design vehicles. These firms have included long-established partners such as Ferrari, Alfa Romeo, Peugeot, FIAT, GM, Lancia, and Maserati, and more recently with emerging companies in the Asian market such as  AviChina, Chery, Changfeng, Brilliance, and JAC and Korean manufacturers Daewoo and Hyundai.

Since the 1980s Pininfarina has also designed high-speed trains, buses, trams, rolling stocks, automated light rail cars, people movers, yachts, airplanes, and private jets. With the 1986 creation of Pininfarina Extra they have consulted on industrial design, interior design, architecture, and graphic design.